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Privacy & Policy

Last Updated: April 2026

At Pure Vitality Coaching FZCO, we committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website and use our coaching services.


1. Data Controller

The entity responsible for processing your data is: Pure Vitality Coaching FZCO

IFZA Properties, Building A1, Dubai Digital Park

Dubai Silicon Oasis, Dubai, United Arab Emirates

License Number: 76676

Email: team@purevitalitycoaching.com


2. Information We Collect

We may collect and process the following types of personal data:

* Identity Data: Name, Surname, Title.

* Contact Data: Email address, phone number, billing address.

* Health & Coaching Data: Information you provide during coaching sessions (e.g., lifestyle habits, fitness goals, dietary information). Note: This is treated as sensitive data.

* Technical Data: IP address, browser type, and cookies when you visit our website.


3. Purpose of Data Processing

We use your data to:

* Provide and manage our coaching services.

* Communicate with you regarding appointments or inquiries.

* Process payments for our services.

* Comply with legal obligations in the United Arab Emirates.

* Send newsletters (only if you have provided explicit consent).


4. Legal Basis for Processing

We process your data based on:

* Contractual Necessity: To fulfill our coaching agreement with you.

* Consent: Where you have explicitly agreed (e.g., for marketing).

* Legal Obligation: To comply with UAE laws (e.g., tax/accounting).


5. Data Storage and Retention

Your data is stored securely. Since we are based in the Dubai Silicon Oasis (UAE), your data is processed in the United Arab Emirates. We retain your personal data only as long as necessary for the purposes set out in this policy or as required by UAE law (typically 5–15 years for financial records).


6. Sharing of Data

We do not sell your data. We only share data with trusted third parties necessary for our operations:.

* IT Service Provider: For hosting and email services (Zoho.com).  We also use internal, non-tracking analytics provided by Zoho Sites to monitor website performance and improve user experience. This data is processed anonymously.

* Legal Authorities: If required by UAE law or court order.
* Payment Service Provider (Stripe)

We offer payment processing via the service provider Stripe on our website. For customers within the European Economic Area (EEA), the provider is Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland. For customers outside of Europe (including the UAE), the provider is Stripe Inc., 354 Oyster Point Boulevard, South San Francisco, CA 94080, USA. If you choose to pay via Stripe, the payment data you enter (e.g., name, billing address, card details) will be transmitted to Stripe. The transfer of your data is based on:
+ Contractual Necessity: The data is required to process your payment and fulfill your order.
+ Security & Fraud Prevention: Stripe uses cookies and collects technical information about your device to detect fraudulent activity and ensure the security of the transaction.

Stripe acts as an independent data controller for your personal data. For more information on how Stripe protects your data and how long it is stored, please refer to Stripe's Privacy Policy at: https://stripe.com/privacy


7. No Tracking and Marketing Cookies

We prioritize your privacy. We do not use tracking tools, advertising cookies, or third-party analytics (such as Google Analytics or Facebook Pixel) to monitor your browsing behavior or create user profiles.

The only cookies used on our website are technically necessary for the core functionality of our services, specifically:
+ Security & Payment: To ensure safe transactions and prevent fraud via our payment provider, Stripe.
+ Core Functionality: To maintain the stability and security of our website on the Zoho Sites platform.

Your personal data is not sold or used for targeted advertising.


8. Your Rights

Under the UAE Data Protection Law (and GDPR, if applicable), you have the right to:

* Access: Request a copy of the data we hold about you.

* Rectification: Request correction of inaccurate data.

* Erasure: Request the deletion of your data (subject to legal retention periods).

* Withdraw Consent: You can opt-out of marketing at any time.

To exercise these rights, please contact us at team@purevitalitycoaching.com


9. International Transfers

If you are located in the European Economic Area (EEA), please note that your data is transferred to the UAE. We ensure a high level of data protection by implementing technical and organizational measures consistent with international standards.


10. Contact Us

If you have any questions regarding this Privacy Policy, please contact: Pure Vitality Coaching FZCO

Email: team@purevitalitycoaching.com